Cobby

Open Excel, make a change, and see your web shop reflect it moments later. Cobby turns your spreadsheet into the control center for Magento and Shopware, so daily catalog work happens where you already live. Start by connecting your store, pull down selected attributes into a sheet, and filter to the products you plan to touch. Edit titles, categories, stock levels, visibility, and store-view overrides inline. When you’re ready, publish only the differences—no risky full reloads—and confirm the results with a quick refresh to verify what went live.

Launching new items is a repeatable flow. Use a prebuilt template with columns for SKU, attribute set, tax class, variant options, and media. Paste supplier data, standardize it with Excel formulas, and let validation catch missing required fields or wrong formats. Drop in image URLs or mapped file paths; Cobby assigns them to galleries and sets the base/thumbnail automatically, including alt text. Group variants under a parent using size and color, link related accessories, and preview what each product will look like per store view. Push to a staging shop first, run a visual spot-check, then promote the batch to production when it passes QA.

Price and promotion updates become a quick exercise instead of a late-night scramble. Select a set of SKUs, apply a percentage change or new list values, and round to psychological thresholds with standard Excel math. Define customer-group pricing, set special prices with start and end dates, or switch entire categories to temporary markdowns. If you manage multiple currencies, calculate conversions in one sheet and publish per storefront. Schedule the release for a specific time, keep an audit trail of who changed what, and roll back using the previous snapshot if a campaign needs to be reverted.

Content enrichment is just as straightforward. Translate names and descriptions across languages side by side, fill SEO fields (meta title, description, URL key), and enforce consistency with dropdowns and rules. Maintain stock and backorders across channels, set shipping attributes, and map products to the correct categories without hunting through admin screens. For supplier feeds, import raw CSV data into Excel, normalize attributes with lookups, and publish the cleaned results. Throughout, Cobby highlights invalid entries, shows side‑by‑side diffs before you send updates, and supports separate staging and live environments so teams can collaborate safely while moving fast.